A Guide to the Unique Boutiques in Hoboken + Jersey City

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When the undisputed fashion capital is just across the river, it’s natural for the style and shopping to spread near and far. From vintage finds to modern city-chic looks, there is plenty of shopping to be done in the neighborhoods of Hoboken and Jersey City. If you’re in need of a little retail therapy and want to shop locally, this is our list of must-visit boutiques in the area.

Hoboken

Ally Bird Vintage {408 6th Street}

ally bird vintage hoboken

If you’re a local at the flea market in Jersey City, you probably recognize this name. What initially started as a blog is today a well-known brand and boutique in Hudson County. The owner, Alessandra creates handmade and reused items that she sells either on her Etsy, in flea markets, and sometimes in her boutique. The new store is brimming with bright shades of all things you might want to add to your collection.

Alba {716 Washington Street}

alba boutique downtown hoboken

If you’re looking to find something classy but also cute, simple but also fashionable, then Alba might just be the place for you. With a variety of contemporary clothing, accessories, and footwear, it’s all you could ask for in a chic boutique. While alba does have a slightly higher price point, it’s worth the stylish finds.

aXd {503 Washington Street}

axd clothing

With everything priced under $100, aXd hosts a variety of vibrant colorful clothing for every occasion. Owned and operated by Jeanne, she and the team will help you every step of the way in finding a new wardrobe. It’s prime location also makes it a go-to for many residents. 

Brooke and Bel {60 4th Street}

brooke and bel hoboken

If there’s one place where the shopaholic in you is allowed to come alive, then let that be at Brooke and Bel. This multi-brand boutique has become a Hoboken favorite and it’s not hard to understand why. B+B aims to bring fashion to every person that lives and breathes style. With a large variety of styles, finding the ultimate piece is easy-peasy.

Read More: An Inside Look at the Hoboken Office of Electric Picks

Galatea Lingerie {1224 Washington Street}

galatea hoboken

If you’re getting ready to tie the knot, you owe it to yourself to walk into Galatea Lingerie and have a little pamper session. If you’re looking for bridal gifts and accessories, or a sexy piece of lingerie, then this needs to be your go-to spot. Not only does the place seem inviting, but also boasts an eclectic collection for everyone to fall in love with.

Luna Rosa {1218 Washington Street}

Luna Rosa Home

Have you ever pondered over how to transform your apartment to look like a Pinterest post? Walk into Luna Rosa and you’re sure to find all the inspo you need. Luna Rosa has a wonderfully curated selection for your home — ranging from luxury pillows to comfy throws, along with scented candles and home decor that could elevate your house or apartment. The cozy textures and warm scent of beautiful home products will help you Marie Kondo every little bit of your space.

The Margo Market {1102 Washington Street}

margo market

Margo started with a strong mission of making ethically-sourced products a priority for its Hoboken shoppers and taking the retail industry in a more conscious direction. While you can grab some stylish outfits, Margo also has comfy loungewear/stay-at-home to bring some extra comfort during this time. 

Peper + Parlor {938 Washington Street}

peper parlor clothes

Peper & Parlor is one of those stores that don’t just tempt you to stop and stare but walk in and shop. From the maxi gowns to printed night suits, the store is chic and trendy and has been serving the Hoboken community for over 23 years, and the staff truly knows how to help you find your product fit.

Revival Vintage Boutique {47B Harrison Street}

 Revival Vintage

Originally starting off in a tent at the Brooklyn Flea market, this boutique soon opened its doors to the Manhattan neighborhood in East Village before making its way to Hoboken, and naturally, you can expect to find the culmination of fashion from across the river. Tucked in the back neighborhood of town, the red brick building is hard to miss. From cocktail gowns and hats, to hard to find memorabilia, this boutique is worth a visit.

Vintage on First {257 1st Street}

vintage on 1st

If you’re looking for new wardrobe staples that scream vintage, then this is the stop you need to make. This small boutique boasts plenty of hidden gems and the star of the tree is definitely the owner who does a wonderful job of helping you pick out the best-suited style for the price.

Viola Vita {1224 Washington Street}

viola vita

You’ve definitely seen the decorative windows of this spot on your stroll uptown. It has a collection of the finest quality Italian leather goods {and is recently under new ownership}. With a selection of luxe handbags, belts, and shoe — Viola Vita has a price point of $$$, but you can be sure to find some rare gems to add to your collection.

Washington General {509 Washington Street}

Washington General

This stop on Washington Street doesn’t come as a surprise. With the gorgeous window decor every season and packed with unique home finds, there is a product for everyone. It’s an adorable spot to buy gifts since you won’t be able to find these items anywhere else. The local decor ranging from coasters to hand towels is surely going to give you a feel of Hoboken back home.

UNJUMBOLD {257 1st Street}

UNJUMBLED

UNJUMBOLD is one of the most unique shops on the list. The boutique carries all kinds of products from accessories for your furry friends to art books that will elevate your coffee table to internationally-sourced non-toxic skincare products, and much more. The owners focus on women, LGBTQ+, and Black-owned companies, highlighting local vendors and fair-trade partners.

Jersey City

Another Man’s Treasure {195 Montgomery Street}

another mans treasure

If the enticing name and vintage luxury wasn’t enough reason to bring you here, Refinery 29 also listed Another Man’s Treasure as one of 25 reasons to move to NJ. Whether you’re looking to find bright colored footwear, hats, jewelry to add to your treasure chest of goodies, this is the place for you. Don’t bother going in with a shopping list because you’re surely going to find a (lot) of new finds you can’t quite say no to.

Kanibal Co. {197 Montgomery Street}

This is a one-stop-shop for everything you may need for yourself or others. There’s a thoughtful selection of clothing pieces and skincare items and the friendly crew that works here makes the experience even more amazing. 

Love Locked {353 Grove Street}

love locked

Love Locked has built its entire store around helping you find the best-prized possession — custom engagement rings and apothecary. And if you’re looking to simply adorn yourself with some jewelry, stock up on essential oils, and pick out some crystals, you’re in the right place. The shop also has plenty of options available from local Jersey City designers.

See More: Love The Clutter: A Home + Lifestyle Online Shop Based in Jersey City

Lucky Honeybee {487 Palisade Avenue}

Valentines-Gifts-The-Lucky-Honey-Bee-Instagram

A treasure new to Jersey City Heights — just walk into the Lucky Honeybee, and you’ll feel at home. The gift shop is packed with apothecary and eco-friendly finds; whether you’re looking for a gift or looking to pamper yourself, there are a plethora of good finds at this stop.

Mint Market {303 1st Street + 339 Grove Street}

mint market jersey city reopen

If your dream closet combines vintage and contemporary — Mint Market does it best. Walking into this boutique is all you need to do prior to a night out when trying to find the right outfit. Having two locations not only makes it easy to shop but double the unique finds — as there are also vintage pieces including Chanels and Guccis at both locales.

Noellery {123 Washington Street + 321 Grove Street}

noellery jersey city boutique jewelry

Finding the right jewelry for an outfit is almost like a cherry on top of the cake. Noellery carries an overwhelmingly large variety of accessories to adorn any look. From the colorful hoops and earrings to pure silver necklaces, there is something for everyone in this little gem. With the convenience of two locations, leaving with something special is going to be a piece of cake.

Zero Kids {317 2nd Street}

zero kids

If you’ve been on the hunt for a good vintage store around Jersey City, then Zero Kids might just be the place for you. Don’t be deceived by the name, Zero Kids has clothing for adults too {Yay!} A lot of Zero Kids’ products are bought from vintage warehouses and distributors, and the shop debuts a new collection every so often.

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Written by:

Originally from India, in search of a place she could call home, Risha finally found her space in Home Sweet Hoboken. She currently works in advertising in New York City and loves to write about mindfulness and positivity. Her happiness lies in her morning routine - catching a sunrise at Maxwell Park, yoga by the pier followed by a hot cup of Joe before kickstarting the day. She equally loves her happy hours and can be found sipping a beer (or a few more) around the local spots. Her guilty pleasure is Garlic Naan and a big bowl of frozen yogurt enjoyed by the skyline.