Hoboken fashion enthusiasts and shoppers will have a new spot to look forward to as the popular American/Japanese second-hand clothing and lifestyle brand, 2nd Street USA, prepares to open its doors in the Mile Square City. With an opening date just around the corner, the brand is setting up shop at 200 Washington Street, which coincidentally is at the intersection with 2nd Street in Hoboken. This will be 2nd Street USA’s second New Jersey location with the first being on Montclair’s Park Street. Read on for details about 2nd Street USA coming to Hoboken, New Jersey.
^ Inside 2nd Street USA’s Montclair location
What We Know
Per Jersey Digs, Hoboken’s Historic Preservation Committee heard a signage application for 2nd Street during its October 2nd meeting, with a carefully chosen location for this venture. The choice to set up shop at 200 Washington Street is quite fitting as it aligns with the intersection of 2nd Street, creating a harmonious blend between the brand’s identity and the city’s streets. Though there is no official opening date, it is confirmed that preparations are underway.
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About the Shop
2nd Street USA is a Japanese second-hand clothing chain that features a vast selection of styles, from streetwear to vintage, and Japanese designer and luxury accessories. The brand focuses on buying trend items from customers and reselling them based on quality and condition both in-store and online. This approach provides a constant influx of new fashion finds, ensuring that shoppers can always discover on-trend pieces.
^ 2nd Street USA’s Montclair location
2nd Street’s appeal goes beyond second-hand fashion deals with sustainability being a core value of the brand. In the United States, over 15 million tons of clothing end up in landfills every year. 2nd Street encourages customers to make a fashion statement that is also environmentally conscious.
As part of the brand’s Hand2Hand project, the company ensures to reuse of all clothing that arrives in their stores. According to its website, items that don’t sell are donated to a partner company that recycles the clothing to clean up oil spills in factories. Additionally, other items are resold to create job opportunities and provide clothing to those in need. This dual approach, which combines fashion with environmental responsibility, has earned 2nd Street USA a dedicated following of eco-conscious shoppers.
^ 2nd Street USA’s Montclair location
Since the store’s inception in Japan in 1996, 2nd Street has grown from a single store in Kagawa to 700 locations worldwide. In 2018, the company took the leap across the Pacific and opened the first 2nd Street USA store on Melrose Avenue in Los Angeles.
Fast forward to 2023, and 2nd Street USA now boasts a total of nine locations in California, making it a popular destination for fashion-savvy shoppers. The brand has also expanded its footprint to various locations spread across New York. Already having established a presence in various Manhattan neighborhoods and in Montclair, New Jersey, the brand is on an expansion trajectory, with plans to open in Texas, Pennsylvania, Georgia, and Oregon.
The Garden State recently welcomed its first 2nd Street USA location in May 2023 in Montclair at 10 South Park Street. Now, 2nd Street USA is gracing Hoboken’s shopping scene, marking the second New Jersey location with updates to follow.
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For more information regarding the grand opening date, stay tuned on the company’s website and Instagram page, and continue to follow @thehobokengirl on Instagram + TikTok for all the Hoboken and Jersey City happenings.
