Home Food + Drink B. Good: Jersey City’s New Vegan Food Haven

B. Good: Jersey City’s New Vegan Food Haven

by Jen Gonzalez
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B. Good has opened its new location in Jersey City {on Montgomery} and vegans — get ready: there are a ton of dairy-free, healthy, and plant-based options available. With the slogan “Food With Roots,” B. Good is proudly explicit when it comes to the ingredients used. For all those vegan-friendly dining needs, B. Good has got JC {and possibly beyond} covered. Read on to find out what this Jersey City vegan food haven has to offer.

b.good jerseycity

{Photo courtesy of @b.goodofficial}

B. Good’s Ethos

The food ethos revolves around four principles: source sustainably, cook seasonally, support local farmers/suppliers, and “stay fresh and balanced.” The website even includes an updated list of the daily seasonal ingredients that are sourced locally and the specific farms from which they come. For instance, this list has featured apples from Klein’s Kill Fruit Farm in Germantown, NY, Brussel sprouts from Satur Farms in Cutchogue, mushrooms from MJB Mushroom in Avondale, PA, and red onion from Minkus Family Farm in New Hampton, NY.

See More: 12 Vegan-Friendly Restaurants in Hoboken

What’s On The Menu


{Photo courtesy of @b.goodofficial}

Ready-to-order vegan items on the menu include the veggie burger, maple roasted carrots {carrots, parsnips, pecans, maple syrup, + coconut cream}, sweet potato fries, and the avocado, black bean + corn salsa {with tortilla chips}. Vegan smoothies include the kale crush smoothie {fresh kale, apple, pineapple, banana, + pineapple juice}, and the acai berry {acai, blueberries, pineapple, banana, almond milk, chia, + lemon}.

b. good jersey city

{Photo courtesy of @b.goodofficial}

Substitutions and deletions are welcome here. When ordering a veggie burger, diners can substitute the bun with a gluten-free option, or go sans bun and opt for crisp veggies instead. Eliminate egg and dairy to “veganize” certain dishes like the harvest kale salad {kale, Brussel sprouts, cheddar cheese, sunflower seeds, beets, squash, garbanzos, sherry vinaigrette}, the Power Bowl (kale, sesame carrots, Brussel sprouts, crunchy chickpeas, sunflower seeds, local egg, + tomato vinaigrette} or the spicy avocado + lime {kale, sautéd veggies, avocado, black bean + corn salsa, tomato, queso fresco, lime, cilantro, chipotle puree, + red pepper vinaigrette}.

Read More: The 12 Best Vegan Food Spots Jersey City


Open Monday-Friday from 7:00AM-9:00PM, B. Good offers casual, yet quality vegan fare for breakfast, lunch, and dinner. A great spot to order food for both vegans and non-vegans alike.

Have you tried B.Good’s tasty menu yet? Let us know in the comments!

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