Whether we’re visiting local galleries or are purchasing items made locally, there are numerous ways to support emerging artists. One way, in particular, is to check out Collective 131, founded by Cassie Fiorenza. Collective 131 highlights + features the work of emerging female artists. As this week’s Hoboken Girl of the Week, find out how Cassie got her online business started, what inspires her, and more. Keep reading to learn all about Hoboken Girl of the Week, Cassie Fiorenza of Collective 131.
Tell us about yourself.
I’ve always wanted to own a gallery, but these days, it’s very hard to open a brick-and-mortar shop — so online seemed like the perfect option. Collective 131 features only emerging women artists. We aim to put more women at the front of this industry and to help these artists reach a wider audience. We also want to make art more accessible—eliminating any intimidation that galleries sometimes exude, and letting people collect art on their own terms.
Who is your biggest source of inspiration?
I’m truly inspired by the artists I work with and have met through this journey. Working as an artist is not easy, but these women are so committed to their art, and they really hustle to get seen. I’m also motivated by our current climate of women’s empowerment.
What are your goals for this year?
My goal is to continue growing this business and getting the website seen by more people. I really believe in all of the work we show, and I hope to reach a wider audience of new art collectors.
What’s a typical day look like for you?
Until recently, I was working full-time, so all of the work I did for Collective 131 had to be done when I got home. Now that I’m completely self-employed, I wake up and get started on what I need to do for the day. Whether I’m working from home or at a coffee shop in Hoboken {like The Roost Outpost}, I’m answering emails, working on the website, doing social media, or setting up meetings and studio visits. One of the highs of this job has been meeting so many interesting women. Running a business on my own can be a little stressful and scary, so I’m glad to have an awesome support network.
Read More: Hoboken Girl of the Week: Dr. Yesel Yoon {of Yesel Yoon NYC Psychologist}
What has been the highlight in your career so far?
Being accepted to three art fairs last year was a big highlight so far. We exhibited at SPRING/BREAK Art Show back in March [2018], and the Affordable Art Fair in September and Superfine! Art Fair. It’s really rewarding to know these programs believe in our vision.
What do you like to do on your days off?
My husband and I love to travel on our days off, even if it’s just driving around New Jersey. We’ve been to a few kayaking spots and recently have been checking out the different beaches down the shore. Other than that, we go out with friends in Manhattan or binge watch Netflix!
What advice would you give to someone trying to pursue your career path?
The artworld is notoriously hard to get into, but you have to be confident and know what you want. Apply to every job you see, even if you think you don’t have enough experience. Seek out mentors and meet new people. Being friendly goes a long way.
See More: Hoboken Girl of the Week: Julie Hartigan {of Cooking w/ Julie}
Hoboken + Jersey City Favorites
What is your favorite restaurant in Hoboken?
The Brass Rail or Lola’s Tapas.
What is your favorite boutique in Hoboken?
I love Little City Books — I go there at least once a month!
What do you love most about Hoboken?
I love how dynamic Hoboken is— it’s very peaceful compared to Manhattan, but it’s not boring in the least. There are so many great shops and eateries and green spaces; I love living here.
What is your favorite thing to do in Hudson County?
My husband and I love to explore the neighboring towns for breweries, kayaking, and mini-golf.
How long have you lived in Hoboken?
We’ve lived here for three years.
What is your favorite outdoor place to spend time in Hoboken?
Pier A Park is great for sitting outside with a book and NYC views.
What is your favorite place to work out in Hudson County?
Work it Out and Bar Method.
Where do you go out with friends in the area?
Pier 13 is awesome in the summer. During football season we bring friends to McSwiggan’s for Patriots games.
What is something you think needs to come to the area?
More upscale cocktail bars and an Asian BBQ restaurant {the kind where you grill at your table}!
Keep up with Cassie and Collective 131 on Instagram at @collective131!
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