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Hoboken Girl of the Week: Liz of Pino Hospitality

by Briana
Attain Medspa
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If you’ve sipped on wine at Bin 14 or enjoyed a nice brunch at Anthony David’s, we’re introducing you to the inspiring woman you can thank for these two classic Hoboken establishments {along with her chef husband and business partner}. Our Hoboken Girl of the Week is Liz Pino, restauranteur and marketer behind Pino Hospitality. Read on to learn more about her local businesses, get a peek into her life, and some of her Hoboken and Jersey City favorites:

liz pino hoboken girl week

About Liz, According to Liz:

I’m a restaurateur and marketer who started Anthony David’s 20 years ago with my husband and business partner Anthony, after we graduated from Johnson & Wales University. Anthony David’s started as a gourmet market selling prepared foods and catering, then we expanded to brunch and then dinner.

I was still working at Gourmet Magazine while also opening the restaurant and working there on the weekends. In 2003 I decided to work solely at the restaurant putting all of my efforts into our family business.
In November 2008, we opened Bin 14, Hoboken’s first Wine Bar, serving Italian tapas. Soon after we officially established AD Catering|Events after many years of creating events and culinary experiences for individuals and businesses.

On What Inspires Her

I get a lot of inspiration from my husband and business partner Anthony. When Anthony is creating a new menu or putting together a fabulous food display at an event, he inspires me to market these creations to the community. We are constantly throwing ideas off each other. Traveling and trying new cuisines and experiencing different cultures is also a huge inspiration for me.

What Motivates Her + Keeps Her Up at Night

Motivation for me is seeing guests enjoying what we have put together with so much hard work. Often, I’m up at night thinking about marketing ideas or things we could do better at the restaurants. When I’m up thinking about work I send myself an email in the middle of the night so I don’t forget the idea and then in the morning I can move forward with the idea.

Snap Fitness JC
The Station Hoboken

Goals + Passions

My goal for a while has been to write a book with Anthony on our food journey & how that brought us together, including where we are now and great recipes along the way. I’m hoping this will be the year that I can accomplish this.

See More: Hoboken Girl of the Week: Jen Gonzalez {Doody Free Girl}

Zap Fitness

A Typical Day in the Life

I usually wake up at 6am with my kids for school. I enjoy my morning tea while they eat breakfast. I also like to take this time to catch up with them and then I drive them to the train.

I head to NYSC uptown for my workout. I enjoy working out, not just for my body, but for my mind as well. Working out in the morning starts my day off in a positive way. I’ve come up with some of my best marketing ideas while on the treadmill.

Then I head into Anthony David’s & Bin 14 where I work on emails, marketing materials, social media, as well as accounting. We meet with our management team once a week, but Anthony and I meet throughout each day to go over new ideas and things we would like to see at the restaurants while also attending to any issues.

I usually get home around the same time the kids are home from school, cook dinner and try to end work, but I’m usually working on social media for an hour or so each night.

liz pino hoboken girl week

The Highs + Lows

The highs of owning my own business are that I am very lucky to be able to have a flexible schedule so I can be a hands-on mom as well as hands-on at the restaurants. While the lows would be that you never really leave work especially when your husband is your business partner.

Highlight of Career {So Far}

While vacationing in Italy a few years ago, we met other travelers from NJ and they had been to our restaurants and were telling us how much they enjoyed them. It was amazing that our family businesses had so much reach as a brand.

Also, being the behind the scenes person of the business, for the most part, I’m not often recognized for my work, so being asked to be the Hoboken Girl of the week is definitely a highlight.

One rewarding part of having a business this long in a small town means I have made many relationships with customers from our inception. I have seen their kids go from infants to graduating college which is an amazing feeling of longevity within our community. I am grateful to have made so many relationships with our neighbors over the years.

liz pino hoboken girl week

What a Day Off is Like

On my days off I like to have real one on one time with my kids even if it’s just watching a movie. I also like to try to do something just for myself, as well as spend time with Anthony, talking about things other than work.

Advice to Someone Trying to Pursue the Same Career Path

If someone I knew wanted to pursue a career in the restaurant industry I would let them know that this is a career you really need to have a passion for since it is never a 9-5 career and demands a lot from you. That being said, being able to be creative and successful on your own terms is very gratifying. You will always have ups and downs in whatever career you pursue but don’t be afraid to put yourself out there. When you fall and get back up, it gives you amazing strength and resiliency.

Hoboken + Jersey City Favorites

What is your favorite restaurant in Hoboken or Jersey City?

Favorite Hoboken: The Cuban & Robongi

Favorite JC: Porta and Hamilton Pork

What is your favorite boutique in Hoboken or Jersey City?

Hoboken: I loved The Golden Carrot and miss them. Peper Apparel & Galatea

JC: Love Locked

What do you love most about Hoboken?

What I love most about Hoboken is walking or biking on the waterfront and the easy access to NYC.

What is your favorite thing to do in Hudson County?

My favorite thing to do in Hudson County is biking along the Hudson.

How long have you lived and/or worked in Hoboken?

I have lived and worked in Hoboken for 25 years.

READ: Hoboken Guy{s} of the Week: Justin + Eric of Love Mid Modern

What is your favorite outdoor place to spend time in Hoboken?

Along the Hoboken waterfront. I love being active outside and we have one of the most beautiful views living in Hoboken.

What is your favorite place to work out in Hudson County?

Surya Yoga & New York Sports Club

Where do you go out with friends in the area?

I like to bbq with friends while enjoying a glass of wine or cocktail at each other’s houses.

What is something you think needs to come to Hoboken or Jersey City? 

What needs to come to Hoboken is a tennis club and an entertainment facility for the teenagers in town.

Anything else you’d like to share:

anthony liz pino hoboken

Photo @anthonydavids_ on Instagram {Liz and Anthony getting ready to open Anthony Davids 20 years ago}

This month we will be celebrating Anthony David’s 20th Anniversary and in November it will be 10 years at Bin 14. I’m so proud as local businesses to be apart of the Hoboken community for as long as we have. I do not have my own Instagram account since I manage the business accounts but you can follow us at
@anthonydavids_, @bin14winebar, @adcateringevents on Instagram.

Thanks for chatting with us, Liz! Stay tuned to see who we feature next week <3

Want to be featured or nominate someone as an upcoming Hoboken Girl of the Week?

Email [email protected] about your/her story.

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