Align Financial Solutions: A Woman-Owned Financial Planning Firm in Hoboken

This article is sponsored by Align Financial Solutions.

Hoboken is home to a wide range of professionals, families, entrepreneurs, and people of all backgrounds thinking more intentionally about their financial futures. Having the right resources and guidance can make all the difference. That’s where Align Financial Solutions comes into play. Located at 50 Harrison Street in Hoboken, Align’s founder, Hazel Secco, is bringing a transparent, woman-founded, fee-only approach to financial planning. Keep reading to learn more about Align Financial Solutions, a woman-owned financial planning firm in Hoboken, New Jersey.

Hazel1

The Founder Behind it All

Hazel Secco, CFP, CDFA moved to the United States at 19 and became a self-made millionaire in her 20s, but her journey wasn’t always about building wealth. Having experienced financial anxiety early in life, she understands that money is both emotional and strategic.

After more than a decade working for large financial institutions, Hazel saw how often advice was tied to product sales and commissions. She founded Align as a fee-only firm and committed herself to providing financial guidance that puts clients first, always.

Today, Hazel works with high-earning professionals and families with $1M+ in investable assets and those who are ready and willing to think outside of the box of traditional retirement planning. As a member of the National Association of Personal Financial Advisors (NAPFA), Hazel is committed to her clients in providing advice that legally and ethically puts clients at the forefront of her practice.

hazel2

Services Available

Hazel has been featured in national media outlets for her fiduciary work, including Yahoo Finance, MarketWatch, Morningstar, Investopedia, CNN, CBS News, Business Insider, and more. But that’s not all; Hazel has been recognized as a Top 10 leader in Financial Podcasting for Women by Melbourne Capital Group. As a NAPFA advisor, her dedication to upholding the industry’s high fiduciary standards, Hazel operates as a strictly fee-only professional with no commissions or hidden agendas.

Her work includes:

Life Transition Financial Planning: tailored support for women navigating major life shifts, including divorce, widowhood, or retirement.

Equity and RSU Strategy: expert guidance for high-earning individuals looking to maximize complex stock-based compensation such as RSUs, ESPPs, and Stock Options.

Tax Integrated Investment Management: dedicated to high-earning individuals who want their money to work harder through tax-efficient portfolios.

Work Optional Life Planning: helps clients transition from ‘working for a paycheck’ to a lifestyle where their career is a choice.

Navigating Liquidity Events: strategic guidance for executives and high-earning professionals navigating complex employer compensation packages, including exit strategies, severance, and sudden liquidity events. Designed to mitigate unexpected tax exposure and optimize wealth during peak earning years.

Her mission to empower independent, high-achieving women to stop second-guessing their money and provide clarity and abundance needed to align wealth with personal values is of the utmost importance.

hazel3