Hoboken Girl’s Bringing the Beach to ‘Boken Party {RECAP}

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We made it to the beach — sans the traffic on the GSP South, of course. And because it was so much fun, we’re doing a flashback to last week when we had a beach party at Birch in Hoboken. Our #BokenBeachParty took place Wednesday, August 23rd from 6:30 – 9:30PM at 92 River Street, and was a night of cocktails + drink specials, delicious boardwalk-style bites, raffles, and more summer-style fun. The best part? Guests got to sample the newest creation Birch has to offer — homemade gelato and alcohol-infused sorbet! Win!   


Some of our favorite local vendors came out for the party, too. There were DIY succent/sand art creations from Beaucycled, free face spray-tans from Glow + Co, a beachy braid bar from Blo-it-Out Lounge, and a summer style pop-up shop from Aaraa Accessories.

And we’ve got to mention the great giveaways! There were prizes from BarkTHINS, a gift certificate to Birch, event tickets from Beaucycled, some sweet HG swag, a free night’s stay at the W Hoboken, session packages from Glow + Co and from Blo-it-Out Lounge, and cozy beach towels from Boutique Realty. And, for all of our guests, Athlete was offering discounts at their Washington St. store and Local Barre was giving out class passes. Sooo much good stuff.

^yes way, rosé sorbet! 

And then… there was the photo booth.

^Our Founder – Jen, with the first Hudson Bachelor – Walter, and Hoboken Fit Contest Host – Chris!

And of course, we must mention this beautiful cake that was made to us by the wonderful people at Birch.

Thank you to all the vendors who displayed and to all the guests who attend — we hope you had as much fun as we did. If you missed this event, keep your eyes and ears out for our next one… coming soon!

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Jen is the founder and Editor-in-Chief of HobokenGirl.com. With deep entrepreneurial roots in Hudson County — as her grandparents owned textile businesses on Tonnelle Ave in North Bergen dating back to the 50s — she started the site as a Hoboken resident to discover the amazing things happening in the area. When not planning the next Hoboken Girl event or #HobokenGirlHelps volunteer project, she can usually be found shopping at local boutiques, eating an Insta-worthy meal, walking her two pups, or watching Bravo TV and ordering takeout with her husband.