Home Food + Drink Blimpie, Founded in Hoboken in 1964, Celebrating Its 60th Anniversary in Jersey City 4/4

Blimpie, Founded in Hoboken in 1964, Celebrating Its 60th Anniversary in Jersey City 4/4

by Hoboken Girl Team
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This article is sponsored by Blimpie.

It’s no secret that New Jersey locals know how to make an incredible sub sandwich. Blimpie, which has multiple locations in Jersey City on 558-560 Newark Avenue, 921 Bergen Avenue, + 321 Kellogg Street, was started by three friends from Hoboken 60 years ago and is now one of the best-known sandwich shops in the country. The sandwich chain is celebrating its 60th anniversary on April 4th with special deals for customers all month long. Keep reading to learn more about Blimpie’s Hoboken roots + how the beloved sandwich chain is celebrating this major milestone at its Jersey City locations.

Cut open Blimpie sub sandwich on Blimpie wrapper with two Blimpie soft drink cups in background

Blimpie’s 60th Anniversary

Blimpie is one of the most recognizable sandwich shops in the country and it has been a go-to for delicious subs for six decades.

“Our 60th Anniversary is a testament to the brand’s enduring commitment to serving only the highest quality fresh sliced sub sandwiches,” said Sam Carity, director of marketing for Kahala Brands™, parent company of Blimpie, told The Hoboken Girl. “This milestone wouldn’t be possible without the hard work and dedication of our franchisees, employees, and of course, the unwavering support of our loyal customers.”

Black and white vintage Blimpie picture of men at deli counter

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The first Blimpie’s location opened on April 4th, 1964 in Hoboken and the rest is history. Today there are locations coast-to-coast with 10 sub shops in New Jersey.

“Although our official birthday is April 4th, Blimpie will be honoring this milestone all year long, with a special emphasis in the month of April with a variety of special offers for customers, including Bigger and Better subs!” Vanessa Medina, a communications specialist for Kahala Brands™, parent company of Blimpie, told The Hoboken Girl.

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Aerial shot of Blimpie sandwhich and bag of chips on Blimpie wrapper

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Hoboken Roots

Back when Beatlemania was in full swing and Muhammad Ali was the Heavy Weight Champion of the World, three high school friends from Hoboken had an idea to open a neighborhood sandwich shop.

The friends knew their subs were the best around and didn’t want to settle for a name that undersold their high-quality sandwiches. After flipping through the dictionary for some inspiration they landed on a picture of a “blimp” and decided this was the best representation of their bigger + better sandwich.

Vintage picture of a Blimpie store with a red blimp logo

The passionate trio brought their crave-worthy subs to the neighborhood on April 4th, 1964. Blimpie pioneered the customizable sandwich that is so popular in fast-food delis today.

“Blimpie holds a special place in the childhood memories of many because of its role as a go-to spot for fresh and delicious sandwiches since 1964. Family outings, school lunches, weekend treats. Blimpie was always there,” Vanessa said.

Vintage Blimpie store grand opening with 5 men standing outside the store cutting a ribbon

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High-Quality Fresh Sliced Subs

Blimpie is known for its high-quality, customizable subs. The deli meat is sliced fresh for each customer + the bread and cookies are baked in the store every single day.

Blimpie employee making a deli sandwich with a variety of toppings on display

Everyone has their go-to Blimpie’s order, but The Blimpie Best(R) — made with ham, salami, capicola, prosciuttini, provolone, tomatoes, lettuce, onions, vinegar, oil, + oregano — is the most popular sandwich.

The Turkey + Provolone, topped with tomatoes, lettuce, onions, vinegar, oil, + oregano, is a close second. The menu also features hot subs, wraps, + kids meals.

Blimpies sandwich cut in half with green soft drink cup and two chocolate chip cookies on a Blimpie wrapper

Blimpie has a new motto — Bigger. Better. Blimpie.(R) — highlighting the sub shop’s commitment to delivering large portions + making superior sandwiches.

“Blimpie’s legacy continues to thrive, offering a diverse menu that satisfies cravings for classic and innovative sandwiches alike,” Vanessa said.

Hands holding stacked Blimpie sandwhich with deli meat, lettuce, cheese, and tomato

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Don’t forget to stop by and celebrate Blimpie’s 60th Anniversary on April 4th with the sub shop’s special anniversary deals.

Blimpie has multiple locations in Jersey City on 558-560 Newark Avenue, 921 Bergen Avenue, +  321 Kellogg Street.

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